Hear from Existing Councils...
Norfolk County Council has worked with MFL or over 10 years. They full manage and operate our County wide roundabout sponsorship programme. MFL provides a comprehensive service requiring minimal management and supervision. They have maintained a professional and robust approach when dealing with the difficulties encountered during the initial implementation period. They have successfully maintained high occupancy levels, producing a steady income stream, which the County Council has invested in highway maintenance. Due to their outstanding service. contract delivery and proven best value we have agreed a new contract with MFL, and we are looking forward to them delivering further development to our advertising portfolio in Norfolk.
Karl Rands Highway Services Manager, Norfolk County Council
MFL has been working with Transport for London (TfL) since 2011 on a roundabout sponsorship programme. During this time MFL have developed an income generating portfolio, which has far exceeded our revenue forecasts. Their sales penetration is extremely high with a 100% sold out programme being virtually constantly delivered. Their pricing of sites is also very accurate, and we have been particularly happy with this element. MFL have provided TfL with a great value for money service, and we have been more than satisfied with income share we have received. We would have no hesitation in recommending the services of MFL to any local authority looking to raise revenue from these types of assets.
John Pizzamiglio - Advertising Manager, Transport for London
MFL has managed the Cardiff City Council roundabout sponsorship scheme for the last seven years. During this time the management and operational delivery of the scheme has been exemplary. I have found the team at MFL to be professional and committed to delivering high service quality and this undoubtedly enables them to maximise sales for the Cardiff area. MFL's full service in this specialist area suits our Council very well and we are looking forward to working with them for the next few years and exploring other income generating products that they provide”.
Kathryn Palmer, Asset Manager - Cardiff Council
